Search Engine Optimization Services

Search engine optimization services provided by Vive Softech are specially designed to suits your requirements while keeping focus on your long term business goals. We work extensively on maximizing your Search Engine marketing Return on investments (ROI).

Our Unique Search engine optimization methodology consists of following Steps:

1. Website Review - To rank on search engines like Google, Yahoo and MSN, your site needs to be indexed first. Hence, the very first step in the process of search engine optimization is to ensure that your site pages should be crawled and indexed by the search engine crawlers. In this step we analyze your code and identify possible spider blocker factors in a website. These can be broken links, missing tags, complicated link structure, Robots.txt and other factors that may have been overlooked when the site was designed.
2. Goal Analysis - why you want to go for SEO services? What do you expect from a SEO campaign? Do you have any search engine ranking targets that you would like to achieve? It is necessary to have predefined goals in a SEO campaign. These goals can be in terms of growth in revenue from organic search engine traffic, increase in Return of Investments (ROI), or just rankings for branding. We listen to your requirements in terms of goals during this stage of the SEO process. Keeping your goals in focus, we prepare a customized SEO strategy in the given time-frame, resources and other practical constraints.
3. Competition Analysis - This very important step involves just studying what your competition is doing on their websites. Websites of competitors offer valuable inputs. Analyzing an already promoted site allows us to determine their edge over your site with regards to rankings. We can also employ SEO optimization techniques and the segments being targeted actively on search engines. After this step, we will be able to tell you exactly what your competitor is doing and what you should do to beat them on search engines.
4. Keyword Identification - Many ecommerce businesses, despite having great search engine rankings, either do not get enough traffic to their site or do not have conversions. A major cause for this is because the keywords that they are targeting may not be the keywords that are being searched for on the search engines. Keyword identification is a very important part of search engine optimization and includes researching keywords that will not only get great traffic but are also most relevant to your business
5. On Page Optimization - This step involves the actual optimization of your web pages. Here, pages will be optimized with regards to tags, link structures, images, body text, and other visible and invisible parts.
6. Off Page Optimization - Good inbound links are the only difference between good rankings and great rankings. Our link building campaigns are very systematically planned according to your website's requirements and your budget, so that you get the maximum out of them. Incoming links can be reciprocal links or one way links from directories, articles and news releases. Our link popularity campaigns are completely manual. We do not use any Soft wares so that your website remains safe from Search Engine Penalties.
7. Search Engine Submissions - Manual Submissions to search engines and directories is a process often referred as search engine submissions. Our search engine optimization campaign involves systematic submissions, done manually, to the top search engines and directories. Further, we use XML sitemaps that are now supported by major search engines like Google & Yahoo.
8. Analysis and Tweaking - Search engine optimization is the only long-term solution to your traffic problems. Our comprehensive SEO services involve continuous fine tuning of the website based on traffic trends and ranking trends. Search engines changes their algorithms every quarterly in a year. We tweak your website to compensate of the changes, hence enabling you to stay on top always.